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Copywriting is not Rocket Science
The greatest bluff I have ever come across in advertising is, "Copywriters are born, not made."
To be honest, this ad-adage has no real value and had perhaps been conceptualised long ago by a herd of influential people who wanted to con and control the field within their own circle or lobby, facing no competition as such from anyone external.
Whatever it is, the fact remains as simple as that, "Copywriters are made, not born, and copywriting is not rocket science."
Now, let me help you experience a few nuggets of copywriting, so that you can actually understand the subject on your own.
WHAT IS COPYWRITING
Copywriting is a stunning and successful occupation and, as anything successful has many fathers, this profession is also having many definitions.
The simplest being: "Copywriting is nothing but salesmanship in writing." It's a little customised version of John E. Kennedy's BIG-TIME definition of advertising, "Advertising is salesmanship in print."
Though, if you want to elaborate, you can define it as, "Copywriting is an art and science form of communications to market the image (emotional benefits/connects) or functional benefits; promo-offers or mere-mentions of a Brand (product/service) in different media, on various mediums, ensuring results such as brand-recall, sales, repeat-sales and, last but not least, evangelism*."
*Evangelism is a phenomenon that climaxes a consumer to become and remain as a loyal Brand custodian who spreads the Brand-goodwill to others rather voluntarily.
BASICS OF COPYWRITING
Of course, copywriting is not a cakewalk; at the same time, it's not as tough as walking on the moon.
Every copy structure follows the old yet ever-gold formula called AIDA.
Where ‘A' = Get Attention; ‘I' = Arouse Interest; ‘D' = Stimulate Desire; and ‘A' = Ask for Action.
Ideally, in an ad, Headline (and sub-headline) along with visual(s) (unless the ad is totally copy heavy) gets the attention and arouses the interest of consumers. Body copy does the rest. And Baseline (if any) communicates the line of positioning/image of a Brand.
For example: "The complete man, since 1925." The baseline of Raymond's clearly conveys what the Brand's image is and how it connects with consumers, emotionally.
However, this abovementioned formula is not untouchable. And like any other laws, AIDA has its exception as well.
For instance: The ads of United Colors of Benetton. In those ads visuals say and do it all, leaving hardly any room for copy to live in.
HOW TO WRITE COPY
Before jumping onto the keyboard to construct any copy, a copywriter needs to do a set of things -
a) First and foremost, reading and analysing a creative brief properly and thoroughly. In case any doubt prevails, a copywriter should always ask for clarity on the brief and should be very clear on his mind even about what's not written in the brief but very much present there as between the lines' expression.
b) Ideation should be done next. Preferably sitting along with an art-partner. This ideation process should not deviate from the objective of communications - as stated in the brief. And ideas are mostly welcome visually, since visual is a universal language that cuts across every barrier, globally.
c) Once the idea is cracked, constructing of copy should be done on the blocks by getting answers to the following questions -
·What's the objective of the piece of communications that you are going to write the copy for? I mean, what the result is to be yielded by the ad?
·Who's your Target Audience/Group (TA/G)?
·What do you want to communicate to them?
·Where do you want to reach them? I mean, what's your media mix?
·Why do you think they will trust your communications?
·What are the triggers are you offering them to take an action, fast or slow?
•What mechanism are you embedding in your communications to measure their actions, later on?
d) And when mind is ready with all the answers at a convincing level, copywriting should begin.
TIPS FOR COPYWRITERS
If you can memorise the following points, copywriting won't crash on you like any meteoroid -
1) Think of simple ideas. Because it's only consumers who can make or break your ideas BIG or small. So don't suffer from the paranoia of thinking BIG ideas, every time.
2) Be observant and absorbent to the core. Use your all five-senses plus the sixth sense i.e. commonsense all the time. And learn from your day to day affairs. As you have to write ads for people who are always around you, unlike the aliens.
3) Read a lot. From comics to cosmic stories. From sex to spirituality. Whatever comes to your hand, flip through its pages. More you read, better you write.
4) Follow ads. Good ones as well as the bad. It helps you understand the nuances of communications.
5) Write in "easy-to-connect" language. For that matter, if you have to trouble Mr. Wren and Mr. Martin; take it easy. As a line like "Ye Dil Maange More" of Pepsi is not grammatically correct but successfully sold off and acclaimed in India. So copywriting is not writing grammatically correct things only, it's about writing something that ignites a consumer's passion and empathises with his/her emotion.
6) If you are just beginning your career, make sure to develop your mock portfolio. That should hold at least 5 fictitious campaigns of yours done on different brands. Your portfolio should encompass print ads, TVC storylines (if not script or storyboard), and radio spots.
7) After you write copy, read it aloud. If your copy is jerking here and there phonetically then it's not good copy. In that case, improve your lines until they read and sound smooth.
Subsequent to your creation of an ad, if you don't feel like seeing the ad again with the same passion and interest when you created it first, immediately tear off the ad and make your waste-paper bin glad with it. Because it's crime to expect others will see and appreciate your ad, which you yourself are no more interested in.
And on a lighter note, you may also remember a few more points to be a successful copywriter though application of those points is entirely your risk.
I) Go for hair, (moustache), (and beard) maneuver.
II) Flirt like anything with the opposite sex in office or outside.
III) Fart in the closet of AC conference room while you don't feel like attending a mundane job-list meeting.
IV) Have sex, safely and secretly, as SEX SELLS.
Finally, "Happy copywriting!"
About the Author
I'm an Independent Creative Consultant dealing with Advertising, Direct Marketing, Viral, Digital & Interactive Communications, et al. I primarily function under the banner of MeSushovan and provide ad agencies, communication network, brand boutiques, creative shops and the like with Creative Solutions as a Creative Outsource to them. The Brands, so far I have handled, are Microsoft, Samsung, Sharp, Pepsi, The Times of India, Airtel, Aktel, Reliance India Mobile, Apollo Hospitals (Dhaka), Wild Stone Deo (for men), Anmol Biscuit, Olympic Energy Plus Biscuit, Dhaka Bank, Allahabad Bank, etc. to name a few. And the agencies, I have done my stint with, are Mudra, Wunderman (Y&R), ARC Worldwide, A Positive Euro, and others.
For more details on me and my work, feel free to shoot your mail to: rana12feb@gmail.com
In case you want to read my Blog, simply visit http://kidntramp.blogspot.com/
If you wish to write with me, anytime, anything, just take a peek into http://dowr8.blogspot.com/
And to view a selected set of interesting TVCs of mine, all you got to do is click http://www.youtube.com/user/mesushovan
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Partner $13.99 Partner |
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HOTEL PARTNER $180.62 A BRIGHT, MODERN HOTEL WITH A SCANDINAVIAN AESTHETIC. ROOMS COME WITH PINE FURNISHINGS AND LARGE WINDOWS ALLOWING PLENTY OF NATURAL LIGHT TO SPILL IN. SGL ROOM SINGLE ROOM DBL ROOM DOUBLE ROOM APARTMENT 2 PERSON APARTMENT APARTMENT 2 APARTMENT 4 PERSON |
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Silent Partner $10.9 Dr Sharon Ransom is the most beautiful woman in the room; she's also the most troubled. So when former lover, Psychologist Alex Delaware, bumps into her at a lavish LA cocktail party, though still attracted to her, fear of reviving unhappy memories prevents him from offering the help she seems so desperate for. Hours later, Sharon's body is discovered with a self-inflicted gunshot wound. Tortured by guilt, Alex wants answers. As his investigation begins, dark memories of his past with Sharon emerge, and a present full of madness, murder and sexual violence unfolds. |
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HOTEL PARTNER $69.16 THE HOTEL IS LOCATED IN 5 MINUTES DRIVE FROM THE AIRPORTAND 30 MINUTES DRIVE FROM THE CITY CENTRE. OUR QUITESURROUNDINGS AUTOMATED AIR CONDITIONING AND SECURITYDEPARTMENT WILL MAKE YOUR SLEEP AS RESTFUL AS POSSIBLE. AKETTLE AND IRON FACILITIES CAN BE PROVIDED ON REQUEST FORFREE. WE OFFER COZY ROOMS EQUIPPED WITHAC WIFI DDPHONE BATH TOILETRIES WITH COMFORTABLE FURNITURE.OUR NICE CAFEE IS OPENED 24 HOURS. STANDARD C1KSTANDARD 14SQM CLASSICAL STYLE AC TV WIFI BATHTUB TOILETRIES BATHROOM AMENITIESMAX OCC INCL CHILDREN 2.SUITE S1KJUNIOR SUITE 70SQM ROOM/9SM BATHROOM AC TV WIFI PHONE JACUZZI HAIRDR SLIPPERS SOFA MINIBARMAX OCC INCL CHILDREN 4.JUNIOR SUITE A1KJUNIOR SUITE 24SQM ELEGANT ROOM AC TV WIFI JACUZZI TOILETR BATHROOM AMENIT SLIPPERS SOFAMAX OCC INCL CHILDREN 3 |
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City Partner Waldbahn Hotel $154.51 THE CITY PARTNER WALDBAHN HOTEL IS A TRADITIONALHOTEL WHICH WAS COMPLETLY REBUILDED AND RENOVATEDACCORDING TO THE NEWEST STANDARDS.THE HOTEL OFFERS 56 COMFORTABLE EQUIPPED HOTELROOMS WITH ATOTAL OF 75 BEDS.FOR RELAXATION THE HOTEL OFFERS THEIR GUESTS ASANUA WITH SOLARIUM.THE CITY CENTER OF GOTHA AND THE CASTLEFRIEDENSTEIN ARE ONLY A FEW MINUTES AWAY. DOUBLE COMFORT ROOM 2 PERSON COMFORT ROOMSATELLITE TV, SHOWER, TELEPHONE SINGLE COMFORT ROOM 1 PERSON COMFORT ROOMSATELLITE TV, SHOWER, TELEPHONE |
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Partner Shelving by Kartell $975 The Kartell Partner Shelving designed by Alberto Meda and Paolo Rizzatto is a system composed of an aluminum structure and shelves in which transparent plastic, offered in various colors, is adeptly combined with the cut aluminum plate. Thus the most is made of the various materials aesthetic and functional characteristics in a poetic, novel and original ensemble. Partner is presented in three different fixed modules, ideal for most settings as a bookcase for books and objects in the living room, bedroom or office. The Partner Shelving features practical flat-box packaging and each shelf comes with two bookends. Kartell, headquartered in Italy, creates superb products through its commitment to project, design, and technological innovation. The Kartell Partner Shelving is available with the following: Included Features:Batch-dyed SAN and anodized aluminum sheet shelf.Anodized drawn aluminum frame and feet.Additional bookends available for purchase.Designed by Alberto Meda and Paolo Rizzatto.Options:Size: 2 Hi, 3 Hi, or 4 Hi (shown).Color: Cobalt, Ice, or Ruby Red.Shipping: This item usually ships within 1-2 days. Dimensions: 2 Hi Option: Width 39.25 In., Height 39 In., Depth 13.75 In. 3 Hi Option: Width 39.25 In., Height 54 In., Depth 13.75 In. 4 Hi Option: Width 39.25 In., Height 68.75 , Depth 13.75 In. |
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City Partner Central Hotel $122.5 HOTELYEAR BUILT 1898 YEAR REMODELED 2010ADDITIONAL PROPERTY DESCRIPTION WELCOME AT THE CITY PARTNER CENTRAL HOTEL IN WUPPERTAL. THE HOTEL CENTRAL IS DIRECTLY SITUATED IN THE CENTER OF WUPPERTAL / ELBERFELD IN THE PEDESTRIAN ZONE. THE MAIN STATION IS ABOUT 200 METERES AWAY AS WELL IS IT CLOSE TO THE BUS STATION AND THE OVERHEAD RAILWAY. BECAUSE OF ITS CENTRAL LOCATION THE AIRPORTS OF DUESSELDORF AND COLOGNE AND THE MAIN CITIES IS THE RHINE AND RUHR AREA CAN BE REACHED EASILY. THE HOTEL WELCOMES YOU IN A FAMILIAR AMBIANCE. OUR FRIENDLY AND SERVICE ORIENTATED STAFF IF THERE FOR YOU FROM THE BEGINNG AND WILL HELP YOU IN ALL CASES. ALL OUR ROOMS ARE EQUIPPED WITH SHOWER OR BATHTUB/ WC/HAIRDRYER/ DIRECT DIAL TELEPHONE/ SAT TV/ WLAN/ WORKINGDESK/ MINIBAR AND SAFE. ROOMS WITH INTERNET ACCESS 28 NONSMOKING ROOMS 28 TWIN BEDROOMS 19N1D MAX OCCUPANCY 1 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION 2 PERSON STANDARD ROOM ROOM AMENITIES AIR CONDITIONINGN2D MAX OCCUPANCY 1 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION 1 PERSON STANDARD ROOM ROOM AMENITIES AIR CONDITIONINGN3D MAX OCCUPANCY 2 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION 2 PERSON COMFORT ROOM ROOM AMENITIES AIR CONDITIONINGN4D MAX OCCUPANCY 1 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION 1 PERSON COMFORT ROOM ROOM AMENITIES AIR CONDITIONING |
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PARTNER SUNSET SHARM $71 RATE INCLUDES ROOM RATE BREAKFAST AND DINNER SERVED ONBUFFET. PARTNER SUNSET HOTEL IS LOCATED ON HADABIT OM ELSID, ALL ROOMS HAS POOL OR GARDEN VIEW. 5 MINUTES AWAY FROMFANARA CORAL BEACH BY HOTEL SHUTTLE BUS. 92 ROOM WITH TWIN BEDS KING BEDS POOL VIEW MOUNTAIN VIEW ROOM TYPES: A1K: Pool Garden view. A C, Satalite TV, Mini Fridge, Bath shower tube,Hair dryer,Telephone. A1T: Pool Garden view. A C, Satalite TV, Mini Fridge, Bath shower tube,Hair dryer,Telephone. AP2: 1 King bed room and 1 Twin beds room , Kitchen and reception area.Garden view. A C, Satalite TV,Fridge, Bath shower tube,Hair dryer,Telephone. |
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Hotel Norge - Rica Partner $213.25 Hotel Norge - Rica Partner > KRS > Dronningens Gate 5-7 > Kristiansand S > > 4610>Location. This Kristiansand property is close to Kristiansand Cathedral and Christiansholm Festning. Features. Hotel Norge Rica Partner has a steam room, a sauna, and a fitness facility. The onsite spa at this 3.0 star property offers massage and treatment rooms and beauty services. Business amenities include a business center, wireless Internet access, and meeting rooms for small groups. Hotel Norge Rica Partner has a restaurant and a coffee shop/café. Event facilities include banquet facilities. This is a smoke free property (fines may apply for violations). Guestrooms. Amenities featured in guestrooms include air conditioning and minibars. Business friendly amenities include desks and voice mail. Bathrooms feature hair dryers, showers only, and handheld showers. Sofa beds are provided. All guestrooms at Hotel Norge Rica Partner are non smoking. >The preferred airport for Hotel Norge Rica Partner is Kristiansand (KRS Kjevik) 8 km / 5 mi. Distances are calculated in a straight line from the property’s location to the point of interest or airport and may not reflect actual travel distance. Distances are displayed to the nearest 0. 1 mile and kilometre. |
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CITY PARTNER HOTEL MERIAN $155.07 HOTELYEAR BUILT 1983 YEAR REMODELED 2008ADDITIONAL PROPERTY DESCRIPTION THE PRIVATE OWNED CITY PARTNER HOTEL MERIAN IS SITUATED CLOSE TO THE HISTORIC PART OF ROTHENBURG 6 MINUTES IN FRONT OF THE HOTEL. THE HOTEL HAS 40 ROOMS WHICH ARE PARTLY EQUIPPED WITH A BALCONY. ALL ROOMS ARE EQUIPPED WITH COLOUR TV/ POSSIBILTY TO DIMTHE ROOMS/ TELEPHONE/ MINIBAR/ CABLE TV/ RADIO ODER RADIOALARM CLOCK/ HAIRDRYER/ ANALOG AND DIGITAL TELEPHONEACCESS/ INTERNET CONNECTION OR PC INCL. INTERNET ACCESS.SOME HOTEL ROOMS OFFER LARGER BEDS/ BALCONY OR TERRACE/SEPARATE SLEEPING COUCH/ WORKING DESK/ COFFEE AND TEASTATION IN THE ROOM/ QUITE SITUATED.N1D MAX OCCUPANCY 1 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION OUR ROOMS ARE EQUIPPED WITH TV/ TELEPHONE/ SHOWER/ RADIO/ WLAN AND PARTLY WITH BALCONY. ROOM AMENITIES RADIO / SHOWER / TELEPHONE / TELEVISIONN3D MAX OCCUPANCY 2 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION OUR ROOMS ARE EQUIPPED WITH TV/ TELEPHONE / SHOWER/ RADIO/ WLAN AND PARTLY WITH BALCONY. ROOM AMENITIES RADIO / SHOWER / TELEPHONE / TELEVISION |
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City Partner Hotel Adria $256.75 Located in central Munich, City Partner Hotel Adria is within walking distance of State Museum of Ethnology and Bavarian National Museum. Nearby points of interest also include Marienplatz and Residenz. Hotel Features. This 3 star property offers secretarial services and business services. Complimentary high speed (wired) Internet access is available in public areas. Guest parking is available for a surcharge. Additional property amenities include multilingual staff, tour/ticket assistance, and laundry facilities. A total renovation of this property was completed in November 2010. Guestrooms. 45 guestrooms at City Partner Hotel Adria feature minibars and complimentary newspapers. Accommodations offer city views. Beds come with premium bedding. These individually furnished rooms include desks. Bathrooms feature showers, makeup/shaving mirrors, complimentary toiletries, and hair dryers. Wireless Internet access is available for a surcharge. High definition televisions have satellite channels and free movie channels. Also included are windows that open and blackout drapes/curtains. Guests may request hypo allergenic bedding and wake up calls. Housekeeping is available daily. Notifications and Fees:There are no room charges for children 6 years old and younger who occupy the same room as their parents or guardians, using existing bedding. All guests staying in hotel guestrooms must be registered with the hotel. The following fees and deposits are charged by the property at time of service, check in, or check out. Pet fee: EUR 6 per nightFee for in room wireless Internet: EUR 12 per week (rates may vary)Rollaway bed fee: EUR 30 per nightCrib (infant bed) fee: EUR 20 per stay The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change. Notifications and Fees:There are no room charges for children 6 years old and younger who occupy the same room as their parents or guardians, using existing bedding. All guests staying in hotel guestrooms must be registered with the hotel. The following fees and deposits are charged by the property at time of service, check in, or check out. Pet fee: EUR 6 per nightFee for in room wireless Internet: EUR 12 per week (rates may vary)Rollaway bed fee: EUR 30 per nightCrib (infant bed) fee: EUR 20 per stay The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change. |
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CITY PARTNER HOTEL ALPINPLUS $133.26 YEAR BUILT 1998 YEAR REMODELED 2010ADDITIONAL PROPERTY DESCRIPTION THE 3 STAR CITY PARTNER HOTEL ALPINPLUS HOTEL GARNI HOLZKIRCHEN IS PLACED WITH FEW ON THE SURROUNDING MOUNTAINS NEAR BY THE TOWN CENTRE OF HOLZKIRCHEN. THE 33 ROOMS WHICH HAVE MODERN EQUIPMENT ARE BRIGHT AND LIGHT FLOODED AND SOME OF THEM HAVE GOT A BALCONY AND THEY HAVE A WIRELESS LAN ADAPTER. MEETING RESORT SAILING THE CITY PARTNER HOTEL ALPINPLUS HOLZKIRCHEN IS ANEXCLUSIVE/ PERSONALLY CONTROLLED HOTEL WITH 25 DOUBLEROOMS AND 8 SINGLE ROOMS. ALL ROOMS ARE EQUIPPED WITHMINI BAR/ CABLE TV/RADIO WITH A CLOCK/ ALARM FOR WAKE UP/WIRELESS LAN ADAPTER/ PHONE/ BATHROOM WITH SHOWER/WC/HAIR DRYER AND A MIRROR FOR COSMETICS AND SOME HAVE ABALCONY. FAMILIES WITH KIDS ARE WELCOME IN OUR HOTEL.ELEVATORS 1 AIR CONDITIONED GUEST ROOMS BABYLISTENING DEVICE BATHTUB CHAIR PROVIDED WITH DESKCOUNTRYSIDE VIEW DOUBLE BEDS DUVET ELEVATOR NEARDISABILITY ACCESSIBLE ROOMS ELEVATORS HAVE BRAILLEINSTRUCTIONS EXECUTIVE FLOOR FAMILY/OVERSIZEDACCOMMODATIONS FIRST FLOOR HONEYMOON SUITEHYPOALLERGENIC BED INSTANT HOT WATER QUEEN QUEEN BED SINGLE SINGLE BED SITTING AREA TOTAL ROOMS TWINTWIN BEDAPT MAX OCCUPANCY 2 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION OUR COMFORT ROOMS /32 QM/ ARE EQUIPPED WITH A LARGE DOUBLEBED/ MINIBAR/ TV AND RADIO/ W LAN/ TELEPHONE/ BATHROOM WITH SHOWER/TOILET/ HAIR DRYER AND MAKE UP MIRROR AND COMES WITH A BALCONY PARTIAL ROOM AMENITIES AIR CONDITIONING / AM/FM ALARM CLOCK / BALCONY / BATHROBE / BATHROOM AMENITIES / CABLE/SATELLITE TV / CLOTHES PRESS / COLOR TV / EASY CHAIR / ELECTRICAL ADAPTER / HAIRDRYER / HANDICAPPED ROOM/FACILITIES / MINI BAR / SMOKE DETECTOR / TELEVISION CHARGEABLE AMENITIES HIGH SPEED INTERNET ACCESSN1D MAX OCCUPANCY 1 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION OUR SINGLE ROOMS /24 QM/ ARE EQUIPPED WITH A QUEEN SIZE BED/ MINIBAR/ TV AND RADIO/ W LAN/ TELEPHONE/ BATHROOM WITH SHOWER/TOILET/ HAIR DRYER AND MAKE UP MIRROR AND COMES WITH A BALCONY PARTIALLY. ROOM AMENITIES AIR CONDITIONING / AM/FM ALARM CLOCK / BALCONY / BATHROBE / BATHROOM AMENITIES / CABLE/SATELLITE TV / CLOTHES PRESS / EASY CHAIR / ELECTRICAL ADAPTER / HAIRDRYER / HANDICAPPED ROOM/FACILITIES / MINI BAR / SMOKE DETECTOR / TELEVISION CHARGEABLE AMENITIES HIGH SPEED WIRELESSN2D |
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CITY PARTNER HOTEL SZIESZTA $103.07 PROPERTY TYPEVACATION HOTEL VACATION/SPA HOTEL VACATION/SEMINAR HOTELYEAR BUILT 1973YEAR REMODELED 2000RATINGSSTARS 3 STARSADDITIONAL HOTEL DESCRIPTION3 STAR CITY PARTNER HOTEL SZIESZTA THE LARGEST HOTEL OFSOPRON IS LOCATED AT THE FOOT OF THE ALPS AT ONE OF THEMOST BEAUTIFUL POINTS OF THE LOVER HILLS 15 MINUTESDISTANCE FROM THE TOWN CENTRE IN THE MIDDLE OF ABEAUTIFUL FIVE HECTARE NATURAL PARK. SOPRON IS LOCATED ONWEST HUNGARY NEAR TO WIEN 64 KM BUDAPEST 212 KMBRATISLAVA 90 KM. THE HOTEL HAS 273 CLASSIC AND STANDARDPLUS ROOMS WITH BATHROOM BATHTUB/SHOWER WITH BALCONY.THERE IS A SPLENDID VIEW AT THE SOPRON MOUNTAINS AND THEOLD TOWN. YOU CAN ENJOY THE MAGIC OF THE SUB ALPINECLIMATIC HEALTH RESORT AND ALSO GET TO KNOW THE CULTURALSPORT AND ENTERTAINMENT PROGRAMMES OF OUR TOWN WHICH ISALSO RICH IN HISTORIC MONUMENTS. GENERAL ROOM INFORMATION NUMBER OF ROOMS 273 NUMBER OF SUITES 2 NUMBER OF FLOORS 9ROOM DESCRIPTIONS ROOM CODE C1D BEDDING TYPE DOUBLE CLASSIFICATION REGULAR LOCATION/VIEW PARK VIEW MAX OCCUPANCY 2 MAX NUMBER OF ROLLAWAYS 0 ROOM DESCRIPTION C1DDOUBLE ROOM WITH BATHROOM SHOWER OR BATH AND TOILETTELEVISION TELEPHONE FRIDGE BALCONY ROOM CODE C2T BEDDING TYPE TWIN CLASSIFICATION REGULAR MAX OCCUPANCY 2 MAX NUMBER OF ROLLAWAYS 0 ROOM DESCRIPTION C2TTWIN ROOM WITH BATHROOM CABLE TV TELEPHONE FRIDGEBALCONY WAKE UP CALL |
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CITY PARTNER HOTEL STRAUSS $236.86 CITY PARTNER HOTEL STRAUSS WITH ITS RESTAURANTWUERZBURG, SITUATED IN THE HEART OF THE ROMANTICTOWN OF WUERZBURG ON THE RIVER MAIN, HAS BEENWELCOMING VISITORS FROM NEAR AND FAR IN THE SAMETRADITIONAL FAMILY WAY SINCE IT FIRST OPENED IN1860. THE HOTEL, ON THE FAMOUS JULIUSPROMENADE ISJUST 200M FROM THE CONGRESS CENTRE AND ONLY ASTONES THROW FROM ALL THE SIGHTS AND BUILDINGS OFINTEREST IN THE CITY.OUR 75 ROOMS AND 3 APPARTEMENTS 135 BED INALL OFFER 3 STARS COMFORT INCLUDING SUCH AMENTIESAS BATH OR SHOWER, WC, ROOM TELEPHONE, MINI BARAND SAT TELEVISION.THE HOTEL HAS ITS OWN PRIVATE CARPARK IN THECOURTYARD, AN AMPLE PARKING AREA FOR BUSSES INFRONT OF THE HOTEL, OTHERWISE GUESTS CAN USE THEJULIUSGARAGE RIGHT NEXT DOOR AT AN EXTRA COST.2 CONFERENCE ROOMS OFFER ALLOMODATION FORBUSINESS CONVENTIONS, MEETINGS AND FAMILYCELEBRATIONS 50 25 16 WHETHER YOU ARE INWURZBURG ON BUSINESS, OR FOR PLEASURE, ALONE, ORWITH A GROUP, OR YOU WOULD LIKE TO COME FOR THEMOZART FESTIVAL IN JUNE, OR THE WINE FESTIVAL INSEPTEMBER JUST GIVE US A CALL, WE WILL BEPLEASED TO ADVISE YOU AND TO HELP YOU DISCOVERALL THE PLACES OD INTEREST IN AND AROUNDWUERZBURG. SINGLE COMFORT 1 PERSON COMFORT ROOM. DOUBLE COMFORT 2 PERSON COMFORT ROOM. SINGLE SUPERIOR 1 PERSON SUPERIOR ROOM. DOUBLE SUPERIOR 2 PERSON SUPERIOR ROOM. TRIPLE COMFORT 3 PERSON COMFORT ROOM. SINGLE JUNIORSUITE 1 PERSON JUNIORSUITE.APPROX. 30 SQUARE METER, TV DOUBLE JUNIORSUITE 2 PERSON JUNIORSUITE.APPROX. 30 SQUARE METER, TV SINGLE SUITE 1 PERSON SUITE.APPROX. 70 SQUARE METER. DOUBLE SUITE 2 PERSON SUITE.APPROX. 70 SQUARE METER |
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HOTEL CONTI PARTNER OF SORAT $120 HOTEL CONTI PARTNER OF SORAT > DUS > DUSSELDORFSTRASSE 131 > Duisberg > > 47051>MODERN ARCHITECTURE OUTSIDE CLEAR SHAPES AND DASHES OFFRESH COLOR INSIDE. ELEGANT AND HARMONIOUS FLAIR WARMAND NATURAL ATMOSPHERE. THE 4 STARS HOTEL CONTIDUISBURG SHOWS HOW STANDARDS CAN BE SURPASSED.THE CHARMING BUSINESS HOTEL OFFERS BOTH ELEGANT ANDHARMONIOUS FLAIR WARM AND NATURAL ATMOSPHERE. TOP CITYLOCATION AND QUIET ROOMS. EXCELLENT CONNECTIONS TO THEAIRPORT AND TO DUESSELDORFS AND ESSENS EXHIBITIONGROUNDS TO THE MOTORWAY TO DUISBURGS CENTRAL TRAINSTATION AND TO LANDSCHAFTSPARK NORD A UNIQUE BLASTFURNACE PLANT WITH AN IMPRESSIVE LIGHT SHOW. THECENTRAL TRAIN STATION IS WITHIN WALKING DISTANCE.SUPERIOR GUEST ROOM SUPERIOR ROOM MODERN DESIGN FRIENDLY AND WELL LIT ROOMS ROOMSIZE 25 SQM 2 TWIN BEDS OR ONE DOUBLE BED WIRELESS LAN FREEOF CHARGE CABLE TV WITH AT LEAST 20 PROGRAMS INCL. ENGLISH220V PLUGS HAIRDRYER. ROOMS LOCATED TO SILENT GARDENSITE. 2TWIN OR 1DOUBLE BED.STANDARD GUEST ROOM STANDARD ROOM WITH MODERN DESIGN FRIENDLY AND WELL LIT ROOMSROOM SIZE 20 SQM 2 TWINBEDS OR 1 DOUBLE BED WIRELESS LANFREE OF CHARGE CABLE TV WITH AT LEAST 20 PROGRAMS INCL.ENGLISH 220V PLUGS HAIRDRYER ROOMS AIR CONDITIONED ORLOCATED TO SILENT GARDENSITE SOUND PROOFED WINDOWS. ONREQUEST 2 TWIN OR 1 DOUBLE BED.ROOM AMENITIES AVAILABLE IN ALL ROOMS AIR CONDITIONING BATHTUB SHOWER CABLE NEWS CABLE TV COLOR TV DIRECT DIAL PHONE ELECTRICAL PLUG ADAPTERS FAX IN ROOM HAIR DRYER LAUNDRY BASKET MINIBAR MODEM DATAPORT NEWSPAPER PRIVATE BATH REMOTE CONTROL TV SAFE TEMPERATURE CONTROL> FROM DUSSELDORF AIRPORT PLEASE CONTACT HOTEL FOR DRIVING DIRECTIONS. |
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General Datacomm ACS 32M028001 $1142.55 General Datacomm ACS 32M028001 |
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CONFERENCE PARTNER PARKHOTEL BE $147.76 HOTELYEAR BUILT 1995 YEAR REMODELED 2011ADDITIONAL PROPERTY DESCRIPTION IN THE HEART OF GERMANY AT THE A7 IN THE MIDDLE OF HILDESHEIM WITH AN INIMITABLE VIEW OF THE TOWN CENTRLE BUT CALM ON THE HILL OF THE MORITZBERG BEING SURROUNDED BY NATURE THAT WAY THE PARKHOTEL BERGHOLZCHEN IS ENTHRONED SINCE THE YEAR 1790 OVER GERMANYS SMALLEST BID TOWN. AT FIRST AS A PUBLIC HOUSE WHICH WERE OFTEN VISIT BY THE HILDESHEIMER CITIZENS WITH A LITTLE SALON FOR DANCING ASSOCIATION THEN THE HOUSE CAST ITS FEATHERS AFTER A CHANGEFUL HISTORY TO A FOUR STAR HOTEL. N1D MAX OCCUPANCY 1 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION PERSON STANDARD ROOM OUR STANDARD ROOMS ARE EQUIPPED WITH SHOWER/BARTH/WC/TV/ TELEFON /6 H FREE WIFI INTERNET ACCESS/HAIRDRYER /ROOM SIZE ABOUT 18 QM ROOM AMENITIES AIR CONDITIONINGN2D MAX OCCUPANCY 2 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION 2 PERSON STANDARD ROOM OUR STANDARD ROOMS ARE EQUIPPED WITH SHOWER/BARTH/WC/TV/ TELEFON/6 H FREE WIFI INTERNET ACCESS/HAIRDRYER/ROOM SIZE ABOUT 18 QM ROOM AMENITIES AIR CONDITIONINGN3D MAX OCCUPANCY 1 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION 1 PERSON COMFORT ROOM OUR COMFORT ROOMS ARE EQUIPPED WITH FLATSCREEN TV/ COFFEE AND TEASTATION/A MODER SEATING AREA. WIFI INTERNET ACCESS FORT HE HOLE STAY FREE.ROOM SIZE ABOUT 20QM 25 QM ROOM AMENITIES AIR CONDITIONINGN4D MAX OCCUPANCY 2 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION 2 PERSON COMFORT ROOM OUR COMFORT ROOMS ARE EQUIPPED WITH FLATSCREEN TV/COFFEE AND TEASTATION/ A MODER SEATING AREA.WIFI INTERNET ACCESS FORT HE HOLE STAY FREE ROOM SIZE ABOUT 20QM 25 QM ROOM AMENITIES AIR CONDITIONING |
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CONFERENCE PARTNER HOTEL SONNE $142.1 HOTELYEAR BUILT 1972 YEAR REMODELED 2006ADDITIONAL PROPERTY DESCRIPTION IF HAPPINESS IS A WORTHY GOAL IT S ABOUT TIME YOU DISCOVER OUR WORLD OF ENDLESS POSSIBILITIES OFFERED TO CREATE YOUR VACATION A MEMORABLE ONE. LOCATED IN THE HEART OF GERMANY NESTLED IN BEAUTIFUL SURROUNDINGS ON THE OUTSKIRTS OF BAD KISSINGEN THE 4 STAR HOTEL BUSINESS MEETING SPORTS ACTIVITIES BREAK ROMANTIC ESCAPE OR SPA PACKAGE WHATEVER YOUR PLANS ARE OUR STAFF WILL MAKE YOUR STAY ONE YOU WILL ALWAYS TREASURE THE 40 SQM GUEST ROOMS WITH COZY SEATING CORNER AND WORKDESK INCLUDE A BALCONY WITH BEAUTIFUL VIEW OF THE HOTELPARK AND FEATURE COMFORTABLE MODERN FURNITURE.ACCOMMODATIONS INCLUDE EITHER A SUMPTUOUS BREAKFASTBUFFET DAILY OR HALF BOARD.N1D MAX OCCUPANCY 2 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION 2 PERSON STANDARD ROOM STANDARD ROOM IN ANNEX CA. 40M WITH BALCONY OR TERRACE FULL BATHROOM TV REFRIGERATOR DIAL PHONE ROOM AMENITIES AIR CONDITIONINGN2D MAX OCCUPANCY 1 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION SINGLE STANDARD ROOM STANDARD ROOM IN ANNEX CA. 40M WITH BALCONY OR TERRACE FULL BATHROOM TV REFRIGERATOR DIAL PHONE WORK DESK AND SAFETY DEPOSIT BOX DECK CHAIR ROOM AMENITIES AIR CONDITIONINGN3D MAX OCCUPANCY 2 MAX NBR OF ROLLAWAYS 0 ROOM AMENITIES AIR CONDITIONINGN4D MAX OCCUPANCY 1 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION SINGLE COMFORT ROOM KOMFORT ROOM IN THE MAIN BUILDING CA. 40M WITH BALCONY OR TERRACE FULL BATHROOM TV REFRIGERATOR DIAL PHONE WORK DESK AND SAFETY DEPOSIT BOX DECK CHAIR BATHROBE A BOTTLE OF WATER AT ARRIVAL ROOM AMENITIES AIR CONDITIONING |
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PARTNER L AZOHIA $176 HOTELYEAR BUILT 1998ADDITIONAL PROPERTY DESCRIPTION THIS HOTEL WAS BUILT IN 1998. LAZOHIA HOTEL IS A MODERN AND EXCLUSIVE LEISURE HOTEL, STYLISHLY DECORATED AND LOCATED IN A CHARMING AND PEACEFUL VILLAGE. IT OFFERS A COMPLETE BUFFET, AND FUNCTION ROOMS IDEAL FOR BANQUETS AND CELEBRATIONS. LA ALMADRABA RESTAURANT IS A DELIGHTFUL PLACE WHERE YOU CAN TASTE OUR SPECIAL RICE AND FISH DISHES. ROOMS ARE MODERN AND DESIGNED WITH A TERRACE TO ENABLE YOU TO ENJOY THE BEAUTIFUL SEA VIEWS OVER THE MEDITERRANEAN. COMPLIMENTARY ... PARKING. C2t Sea View Max Occupancy 2 Max Nbr Of Rollaways 0 Room Description Standard Twin Room Amenities Air Conditioning / Balcony / Cable/Satellite TV / Desk / Direct Dial Telephone / Hairdryer / Mini Bar / No Smoking Room / SafeS1d Sea View Max Occupancy 2 Max Nbr Of Rollaways 0 Room Description Deluxe Junior Suite Room Amenities Air Conditioning / Balcony / Cable/Satellite TV / Desk / Direct Dial Telephone / Hairdryer / Mini Bar / No Smoking Room / Safe |
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Bergo Hotel-Rica Partner $187.61 the Beitostolen Hoyfjellshotell Has 3 Floors And 80 Rooms. The Hotel Is Tourist Class Hotel Located In The Mountain Four Seasons Resort Beitostoloen 900 Meters Above Sea Level. this Is A Resort Style Hotle In A Mountain C2t Standard Room With Two Twin BedsC1s Standard Single Room Room Amenities alarm Clock lock normal Key shower cable TV shaving Mirror telephone Direct Dial radio toilet/Wc windows That Open colour TV shaver Point toiletries hairdrier smoke Detectors mountain View 220 Volts writting DeskNon Allergic Pillows And Non Smoking Rooms On Request |
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CITY PARTNER PARKHOTEL WOLFSBUR $152.08 SMALL AND VERY FRIENDLY BUSINESS HOTEL, RECENTLYMODERNIZED, PARK AN FOREST NEARBY, BEAUTIFULTERRACE AND CONSERVATORY, VERY QUIET, 5 MIN. TOTOWNCENTER, WIFI IN EACH ROOM, RESTAURANT, SAUNA,ALSO APPARTMENTS AVAILABLE |
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CITY PARTNER LUEHMANNS HOTEL A $181.07 HOTELYEAR BUILT 1956 YEAR REMODELED 2011ADDITIONAL PROPERTY DESCRIPTION OUR PRIVATE CITY HOTEL IS LOCATED IN THE MIDDLE OF THE CENTRE OF HANNOVER. THE PERFECT LAY TO SEE CITY CULT/ STREET ART/ SHOPS OR BIG EVENTS WITHIN WALKING DISTANCE. FOR OUR SPORTY GUESTS THE IDEAL SOURCE TO ORBIT THE NEARBY MASCHSEE. WE FULFIL EVERY OF YOUR BIG, TINY AND SOMETIMES IMPOSSIBLE DESIRES AND FOR SURE WE ARE PERSONALLY ACCESSIBLE 24 HOURS. BOOK ACCORDINGLY ALLOCATE ONLINE FAIRLY EASY YOUR HOTEL IN THE CENTRE OF EACH OF THE NON SMOKING ROOMS AT THE LUHMANNS HOTEL AMRATHAUS HAS ITS OWN STYLE. ALL ROOMS INCLUDE A TV AND APRIVATE BATHROOM WITH HAIRDRYER. BUFFET BREAKFAST LAMPEAST AWAY FROM THE ELEVATORN1D PARK VIEW MAX OCCUPANCY 1 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION ROOM FACILITIES BATHROOM WITH SHOWER/ HAIRDRYER/ TOILET/ TV/ TELEPHONE/ WAKE UP SERVICE/ALARM CLOCK ALL ROOMS NON SMOKING DOUBLE BEDROOMS SOUTH WEST LOW FLOOR NEAR STAIRS NEAR THE ELEVATOR ROOM AMENITIES CABLE/SATELLITE TV / COLOR TV / DESK / HAIRDRYER / NO SMOKING ROOM / RADIO / SHOWER / WORK DESK W/ LAMPN2D PARK VIEW MAX OCCUPANCY 2 MAX NBR OF ROLLAWAYS 0 ROOM DESCRIPTION DOUBLE COMFORT ROOM ALL ROOMS NON SMOKING DOUBLE BEDROOMS SOUTH WEST LOW FLOOR NEAR STAIRS NEAR THE ELEVATOR ROOM AMENITIES CABLE/SATELLITE TV / COLOR TV / DESK / HAIRDRYER / NO SMOKING ROOM / RADIO / SHOWER / WORK DESK W/ LAMP |
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The Partner $4.99 One bullet changed her life In a heart-stopping moment she'd never stop reliving, Risa Taylor lost everything—her partner, her friends, her career and her self-confidence. The family she was never close to has taken a step back and there's nowhere else to turn. Things can't get much worse. Except, of course, they can. Every officer-involved shooting is investigated by Internal Affairs, and the man in charge is Grady Wilson, who's known for his unorthodox methods and his unquestionable results. At first glance, the case seems like a slam dunk, especially when the ballistics report shows that the bullet that killed her partner came from Risa's gun. But a phone call from an anonymous informant, and the feelings he starts to have for Risa, have Grady looking a little deeper, determined to find out what really happened on that steamy night in Houston. |
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CITY PARTNER HOTEL BAYERISCHER $201.01 WHERE HOSPITALITY IS CONCERNED, THE BAYERISCHERHOF BAYREUTH IS A SMALL SPARKLING GEM CULTUREDBUT NOT CAPRICIOUS CREATING A COMFORTABLE ANDPLEASANT ATMOSPHERE DESPITE ALL THE BUSTLE. AHOTEL THAT BLENDS INTERNATIONAL STANDARDS WITHLOCAL CHARM. SINGLE ROOM 1 PERSON ROOM.ROOM SIZE 18 22 SQM DOUBLE ROOM 2 PERSON ROOM.ROOM SIZE 26 34 SQM DOUBLE DELUXE 2 PERSON DELUXE ROOM.ROOM SIZE 35 SQM SINGLE JUNIORSUITE 1 PERSON JUNIORSUITE.ROOM SIZE 40 SQM DOUBLE JUNIORSUITE 2 PERSON JUNIORSUITE.ROOM SIZE 40 SQM SINGLE DELUXE 1 PERSON DELUXE ROOM.ROOM SIZE 35 SQM |
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PARTNER CACERES GOLF $109.18 HOTELYEAR BUILT 1995ADDITIONAL PROPERTY DESCRIPTION WE ARE LOCATED IN ONE OF THE MOST BEAUTIFUL NATURAL SETTINGS IN THE GREAT OUTDOORS, COMBINES FUNCTIONALITY AND COMFORT AND IS EASILY ACCESSIBLE FROM THE MERIDA ROAD. ALL OUR ROOMS HAVE A MODEM COMTEMPORARY DECOR AND AVANT GARDE ART WORKS THAT PROVIDE A WARM AND WELCOMING ATMOSPHERE. COMPLIMENTARY ... BUFFET BREAKFAST..PARKING. Nbr Of Suites 1Nbr Of Rooms For Physically challenged Guests 4B2t Garden ViewMax Occupancy 3Max Nbr Of Rollaways 1Bungalow With Two Twin Beds,garden View, IncludesComplimentary Breakfast.220 Ac / Air Conditioning / Balcony / Bathroom Amenities/ Cable/Satellite TV / Direct Dial Telephone / Hairdryer/ Handicapped Room/Facilities / Mini Bar / Radio / RemoteControl TV / Telephone / TelevisionC2t Garden ViewMax Occupancy 3Max Nbr Of Rollaways 1Standard Room With Two Twin Beds,garden View, IncludedComplimentary Breakfast.220 Ac / Air Conditioning / Balcony / Bathroom Amenities/ Cable/Satellite TV / Direct Dial Telephone / Hairdryer/ Handicapped Room/Facilities / Mini Bar / Radio / RemoteControl TV / Telephone / Television |
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ACS Anti-Condensation $18.9 Napoleon ACS Anti-Condensation Switch |
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Sci-resource Partner Sci-resource Partner Quartz Personal Heater A4887 $188.33 Quartz personal heater The EdenPURE personal heater is a portable infrared quartz heater that moves easily from room to room Heater effectively heats a room up to 300 sq. ft. Features include push-button controls, electronic thermostat, 3 commercial infrared quartz elements, and 1 solid copper heat exchanger Filter can be cleaned with warm water or a vacuum once removed from the back of the unit Rated at approximately 2300 BTU Electric cord is approximately 8' long with 14-gauge, 110V 3-prong outlet ABS copolymer cabinet, black with buried wood accents Dimensions: 14? H. x 11.25? W. x 13.5? D Brand #: SCI-Resource Partner A4887 UPC: 827463000961 Keywords: eden pure heater infrared edenpure personal space |
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Conference Partner Hotel Haus Oberwinter $67.38 Conference Partner Hotel Haus Oberwinter > CGN > Am Unkelstein 1a > Remagen > > 53424>Location. This business friendly city center property is located in the heart of Remagen. Features. Conference Partner Hotel Haus Oberwinter has an indoor pool, a steam room, and a sauna. This 3.5 star Remagen property features spa services. Business amenities include wireless Internet access (surcharge), meeting rooms for small groups, and business services. Conference Partner Hotel Haus Oberwinter has a restaurant and a bar/lounge. A Buffet breakfast is complimentary to guests. Room service is available during limited hours. Guestrooms. Amenities featured in guestrooms include clock radios. Business friendly amenities include wireless Internet access (surcharge), desks, and direct dial phones. Bathrooms feature hair dryers, showers only, and complimentary toiletries. Notifications:Additional fees and deposits may be charged by the property at time of service, check in, or check out. >The preferred airport for Conference Partner Hotel Haus Oberwinter is Cologne (CGN Cologne Bonn) 32 km / 19.9 mi. Distances are calculated in a straight line from the property’s location to the point of interest or airport and may not reflect actual travel distance. Distances are displayed to the nearest 0. 1 mile and kilometre. |
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Taye Drums ACS 008 Cymbal Arm Pack $39.99 Taye's ACS-PK008 cymbal arm pack is a height-adjustable boom cymbal arm that connects to either a tom arm, or another boom arm (up to 12.7mm). It's an excellent solution for adding an additional cymbal to your kit without having to buy or make room for a whole other cymbal stand. It is easy to adjust and set to your specific needs. The main tubing extends from 7" 8". |